Evaluation

            We were giving the task to pre-produce, film, edit and then evaluate our own music video to an already existing song. We had the choice between 14 different MP3 tracks, after listening to all of them we chose the song which we liked and had the most ideas for. This process follows closely to the real music industry as a director wouldn’t necessarily choose what they have to work with. The song we finally decided was Pressing Lips originally sung by The Pursuit of Happiness.

 

            We chose to have both a narrative and a performance based video, this worked well as the song has interpretable lyric and a good guitar beat. The narrative was unrequited love due to the nature of the lyrics, a few lines stand out to me;

“The god who made us made me mortal too

He gave me no special powers I could use on you

I've done all I can do”

“I could never want you more than this

Some boys will tell you they can make you complete

I won't presume that I'm the only thing you need”

 

            The filming process was smooth and consistent, we had a schedule which help us to determine when our actors were available and when was best for us to film at each location without public interference.

 

            Our first rough draft was mainly to get the main components in order and see how the video looked and felt in general. For the next draft we synchronised most of the cuts between shots to the beat of the music and added transitions to create smoother cuts which improved the overall flow of the video.

 

            It was also decided that there was a need for a greater contrast between the memory sequences and the performance sequences. To do this we added a black and white tinted effect, but chose to make sure that some of the colour could be seen to add more realism to the shots. Another colour change was to adjust the brightness, contrast and RBG scales to enhance the natural reds in the performance scenes. This helped create a more concert like atmosphere.

 

            I believe the final edit we produced was to a decent quality and as we had imagined. However, for future improvements of productions I would shoot more angles to prevent repetitiveness and make sure the scenes didn’t blur.